BMW gets ragged on for being "behind" Audi and Mercedes in the EV game. But what have those automakers' EVs accomplished?
The E-tron is a total flop. Forget Tesla, this car's #1 competition is sitting next to it in the same showroom and is named the Q5. The Q5 looks the same and is about the same size but is $30,000 less. Then you have the larger and more luxurious Q7 priced $20,000 less.
Tesla succeeds because they've carved EV as their niche. If you want a Tesla you have to get that model. The legacy automakers on the other hand, are competing against themselves on price.
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Former
-2008 E90 328 black/brown
-2012 Lexus IS250 black/black
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