Quote:
Originally Posted by M3_WC
Missed opportunity is correct.
They should have their own fixed roof Z4 with a M version.
BMW is missing out, strike Porsche while they struggling selling 4-banger Caymans.
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I am beginning to think they aren't smart enough to think that far ahead.. Seriously..
this is the same company that hasn't brought a 2 series sedan to North America.. while Mercedes brings in CLA.. and wipes the floor with BMW on the way to snatching the luxury sales category... and Mercedes won't be letting that sales crown go for awhile because now they are bringing in an A class also..
https://www.forbes.com/sites/jimhenr.../#41d9edc74aa7
"Judging by its CLA experience, the Mercedes-Benz A-Class could be on the right track in terms of conquering other entry-level luxury models. Around 60% of CLA buyers came from another brand, and most of those came from non-luxury brands, the company said. "
Quote:
Originally Posted by adc
I’ll keep my eyes on that one for sure. No badge snobbery.
What a missed opportunity by BMW... their only chance at a sports car.
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That's BMW reality in the 2010s... they only build GT cars..
