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      06-29-2016, 01:22 PM   #1
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Post Puma Launches X-CAT DISC Sneakers Inspired by BMW GINA Concept

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Puma Launches X-CAT DISC Sneakers Inspired by BMW GINA Concept
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Functional style enters a new dimension: the innovative X-CAT DISC designed by Designworks.

The shoe, based on the legendary BMW GINA Light Visionary Model, will launch on 1 July 2016.

Munich / Herzogenaurach- June 29, 2016... In 2008 BMW Group Design unveiled the BMW GINA Light Visionary Model: a concept car with a seamless, flexible, fabric outer shell stretched over a movable substructure, whose functions were only enabled when actually needed. Its interpretation of familiar functional and structural concepts boldly questioned the philosophy of car design.

Now GINA has acted as the inspirational force behind a creative collaboration between Designworks and Puma. The result is the X-CAT DISC, the latest addition to Puma’s DISC footwear range. Designworks, a BMW Group subsidiary, provided the link between the partners and was charged with leading the design process in the development of this visionary shoe. “The approach was to look at every aspect of making a shoe and to try and reimagine it. Freeing yourself of what is here now can be an enjoyable and rewarding exercise. Typically, it also speeds up change,” says Adrian van Hooydonk, Senior Vice President BMW Group Design.

DISC technology meets GINA material.
The starting points for this innovative project were the flexible, ergonomic and lightweight GINA material as well as Puma’s reinvented, lighter and faster-working DISC technology. Instead of using laces, this system works with a rotating disc that pulls internal wires to close and open the shoe. Using only one thin layer of stretchable and super-light GINA material, the shoe wraps around the foot like a second skin. Additional seams are no longer necessary and dynamic movement feels very natural. Since a new material not only allows new shapes but also enables a different way of thinking about movement, Designworks embarked on a new approach to motion. “With the X-CAT project, we wanted to unleash the innovative power of BMW and PUMA. We have transformed the essence of the shape-shifting GINA car into a streamlined and elegant shoe,” says Torsten Hochstetter, Global Creative Director at Puma.

The X-CAT design: shoes that envelop the moving foot.
The X-CAT DISC is about essential character, lightweight design, adaptability and performance. In the spirit of GINA, the designers treated the foot as a kind of chassis in itself. They re-engineered the original automotive material to ensure it was breathable and sufficiently durable to meet the needs of a shoe that wraps around the foot in a single piece. Uniting beauty and performance, they created a light shoe with a very simple design gesture. Automotive design thinking is immediately evident in the proportions that make the material shine – and in the simplicity that prevents it from competing with too many other design features. Fine, laser-cut perforations flow across the front of the X-CAT, underlining the impression of motion while adding ventilation.

Another design cue taken from the original GINA concept is the functional aesthetic of revealing the underlying structure when tightening the shoe. The designers also re-thought the concept for the sole and the Puma DISC, applying BMW engineering approaches to add greater precision. They viewed the sole as the engine of the foot, the driver of movement. This produced a unique design which was inspired by interconnecting gears and integrates both engineered flexibility and interlinked stability.

The BMW X-CAT DISC will be available in selected Puma stores across the world from 1 July 2016.

BMW GINA CONCEPT



PUMA X-CAT DISC Sneakers





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      06-29-2016, 01:23 PM   #2
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Thems some ugly shoes.
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      06-29-2016, 01:24 PM   #3
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I saw them at the Welt's gift shop this past weekend...

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      06-29-2016, 02:43 PM   #4
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Looks like they raided the Silver Surfer's closet.
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      06-29-2016, 02:46 PM   #5
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Sketchers x Fugly
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      06-29-2016, 02:47 PM   #6
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There ugly..but if they would have had the ///M on the side of them I would have rocked them..lol
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      06-29-2016, 02:50 PM   #7
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      06-29-2016, 02:50 PM   #8
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RING RING< RING RING<RING RING.....

Puma the 80s are calling and they want their trainers/sneakers/abominations back.
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      06-29-2016, 02:51 PM   #9
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I enjoy Puma design. not sure what to think (probably go buy them regardless, one less ugly shoe for someone else to buy )
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      06-29-2016, 02:51 PM   #10
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Can't decide which is uglier, the car or the shoes.

If VW/Audi Group designed the car, it would definitely make sense because it does in ways resemble a VAG-GINA
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      06-29-2016, 02:52 PM   #11
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They look fine
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      06-29-2016, 02:52 PM   #12
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Very very ugly! That is the nicest way I can put it.
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      06-29-2016, 03:17 PM   #13
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I actually like them a lot lol
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      06-29-2016, 03:27 PM   #14
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Quote:
Originally Posted by Beartato
Thems some ugly shoes.
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      06-29-2016, 03:29 PM   #15
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PUMA GINA!
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      06-29-2016, 03:30 PM   #16
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With a front lip and a CF diffuser, these would be AWSUM!
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      06-29-2016, 03:31 PM   #17
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So, BMW is just now getting around to making shoes from a CONCEPT CAR from 2008.

From 8 years ago? Are these people serious?
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      06-29-2016, 03:33 PM   #18
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I like the color....that's about it.
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      06-29-2016, 03:38 PM   #19
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They don't make this wheel from the 2013 BMW 4 Series Concept car but they make some shoes from a car that that will never see production?
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      06-29-2016, 04:44 PM   #20
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Quote:
Originally Posted by deemo319 View Post
They don't make this wheel from the 2013 BMW 4 Series Concept car but they make some shoes from a car that that will never see production?
Puma makes the shoes, not BMW.
Just inspired..
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      06-29-2016, 05:13 PM   #21
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Wouldn't catch me dead in those POS's
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      06-29-2016, 07:00 PM   #22
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they should have put an iDrive knob on them.
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