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BIMMERPOST Universal Forums General BMW News and Cars Discussion BMW UK to use Vehicle Detection Technology for targeted warranty ads on billboards

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      12-24-2020, 06:21 PM   #23
Jas387
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The article has been corrected since it was first published. Apparently BMW are suggesting they’ll be targeting warranty ads at cars over 35 months old and that they’ll display a picture of a similar vehicle in the ad, but they won’t actually know whether those cars will have warranties or not.

I’m not a fan of any targeted ads, but at least they won’t be saying “Hey, John in the blue five series - your warranty has expired. Why not pay to extend it?”.
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      12-24-2020, 06:21 PM   #24
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They are still reading your plate, and selling your location data to anybody that cares to pay to obtain it in bulk to further your advertising profile. This shit needs to stop.
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